Last updated: July 2025
Welcome to The Modern Guide ("we," "us," or "our"). We operate the website themodernmoma.com (the "Site"), an independent editorial publication covering museums, galleries, neighborhoods, arts, and cultural life. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site. By accessing or using the Site, you agree to the terms outlined in this policy. If you do not agree, please discontinue use of the Site immediately.
We are committed to protecting the privacy of our visitors and ensuring transparency about our data practices. This policy applies to all information collected through the Site and any related services, communications, or interactions.
When you visit the Site, certain information is collected automatically by our servers and analytics tools. This may include:
We use cookies, web beacons, and similar tracking technologies to collect browsing data and enhance your experience. Cookies are small text files placed on your device that help us recognize returning visitors, remember preferences, and analyze traffic patterns. For more details, see Section 4 below.
We may collect personal information that you voluntarily provide when you:
This information may include your name, email address, subject of inquiry, and any additional details you choose to share in your message.
We use the information we collect for the following purposes:
We do not sell, rent, or trade your personal information to third parties for their marketing purposes.
Most web browsers allow you to control cookies through their settings. You can typically configure your browser to:
Please note that disabling certain cookies may affect the functionality of the Site and limit your ability to use some features. For more information on managing cookies, visit your browser's help documentation or aboutcookies.org.
We may use third-party service providers to assist with the operation and improvement of the Site. These services may include:
These third-party services have their own privacy policies governing their use of your information. We encourage you to review the privacy practices of any third-party services you interact with through our Site.
We retain automatically collected data (server logs, analytics records) for a period of up to 24 months, after which it is either deleted or anonymized. Personal information you provide through the contact form or email correspondence is retained only for as long as necessary to fulfill the purpose for which it was collected, typically no longer than 12 months after your last interaction with us, unless a longer retention period is required by law.
Aggregate, non-identifiable statistical data may be retained indefinitely for trend analysis and reporting purposes.
Depending on your jurisdiction, you may have certain rights regarding your personal information, including:
To exercise any of these rights, please contact us using the information provided in Section 10 below. We will respond to your request within 30 days, or within the timeframe required by applicable law. We may need to verify your identity before processing your request.
The Site is not directed at individuals under the age of 13. We do not knowingly collect personal information from children under 13 years of age. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately so we can take steps to remove such information. If we become aware that we have collected personal data from a child under 13 without verified parental consent, we will delete that information as quickly as possible.
We reserve the right to update or modify this Privacy Policy at any time. When changes are made, we will revise the "Last updated" date at the top of this page. Significant changes may also be communicated through a notice on the Site's homepage or via email to registered subscribers. We encourage you to review this policy periodically to stay informed about how we are protecting your information.
Your continued use of the Site after any modifications to this Privacy Policy constitutes your acceptance of the updated terms.
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out to us:
We will make every effort to respond to your inquiry in a timely manner.